Marie-Evelyne Vander Stichele - Participant 2020-2021
“I truly believe that this experience supported my growth in becoming a leader and gain managerial and entrepreneurial insight.”
Role
Marie-Evelyne provided support for the international growth of La Lorraine Bakery Group (LLBG)’s frozen bakery business in South Africa.
Responsibilities
On the one hand, Marie-Evelyne expanded the company’s current projects as a member of the Business Development team. On the other hand, she explored new business opportunities and set up new partnerships, both in food services and in retail.
She also built and managed client relationships, participated in important management meetings and led negotiations on price and exclusivity contracts.
How she benefited
Thanks to her Prince Albert Fund experience, Marie-Evelyne has become more independent and more prepared to take the lead. Having a great deal of responsibility, she was able to make important decisions in terms of strategy, pricing, product assortment, supply chain, sales and marketing. “Despite my studies in Finance and Business Management and my professional background in consulting, I had no idea that I would be able to apply my strategic and financial skills this much in this role,” she says.
The company – La Lorraine Bakery Group (LLBG)
The La Lorraine Bakery Group (LLBG) is a 100% Belgian-owned family company active in the European milling and baking sectors. It has been the Belgian market leader for bread and pastries that are prepared fresh daily for over 50 years. Its products are distributed in 2,300 supermarkets. The group also sells its high-quality bakery products worldwide,
in more than 25 countries.
“Thanks to her energy, pro-activity, strategic thinking, client skills and local presence, Marie-Evelyne has been able to strengthen and grow LLBG’s current accounts, in addition to creating and building new partnerships despite the challenging economic situation and the COVID-19 outbreak.”